NEWINGTON, N.H., (June 18, 2025) – SIG SAUER, industry leading manufacturer of cutting-edge firearms, optics, and ammunition is proud to announce SIG NEXT 2025, an immersive brand and product experience unveiling SIG’s highly anticipated 2025 product launch.
“SIG SAUER’s commitment to innovation is unwavering,” said Ron Cohen, Chief Executive Officer. “SIG NEXT will feature game-changing innovations and breakthrough products across firearms, optics, ammunition and suppressors. SIG SAUER is the only company able to deliver this level of innovation across so many different categories. It’s a testament to our people and dedication to pushing the industry forward.
The 2025 SIG NEXT event kicked off with an opening ceremony on June 17th followed by two days on the range with SIG’s newest products, culminating on June 19th. The unique innovation showcase is being held across several of SIG SAUER’s key New Hampshire facilities including the SIG Experience Center and SIG SAUER Academy, the Next-Gen Manufacturing Center, and the World Headquarters. The multi-day event highlights SIG SAUER’s status as the most advanced, most innovative company in the industry.
SIG NEXT is an invitation only event, but SIG fans and followers will be given an inside look at the event through SIG SAUER social media channels @sigsauerinc. Experience the future of SIG and to learn what it takes to be a global leader in small arms innovation.
The following innovations and products being unveiled at 2025 SIG NEXT:
For more information about SIG SAUER products visit sigsauer.com.